1 KEY Secret to Social Media for the Female Solopreneur (less overwhelm and more impact for your business)

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Hello Beautiful Solopreneur Friend!

You know you want to use social media in a way that matters (new clients please! an online presence you can be proud of!).

And maybe you’re trying (or have tried) sooo hard to “be consistent” like everyone says…

…but quite honestly, it’s overwhelming, right?

You can’t keep up.

You can’t post 14-20 times a week (for real, this is the current statistical recommendation on instagram).

You can’t balance all the other duties of meeting your customer needs, keeping the business afloat, AND “staying consistent” on social (even though the digital marketing world seems ready to shun you if you don’t!)

And yet, you WANT growth for your business! You want…

  • to start drawing the RIGHT clients with ease. (And maybe even be able to pass on the high-maintenance ones!)

  • to raise your prices or make more profit — and do it with confidence.

  • to stand out online instead of feeling like you’re a second rate version of someone else (but do it in a low-key way that feels good for your personality — no-thanks to Tik-Tok stardom for you!)

  • to feel like you’re living up to your potential as a business woman (and be able to showcase that online).

  • to grow your business with impact & purpose, from a place of genuine sincerity, in addition to growing in real profit.

Those things are all possible (& more), Beautiful Friend.

Let’s talk about how this “1 Secret to Social Media” can help you with all those things…

The 1 secret I reALLY want you to hear, overwhelmed solpreneur?

LET GO.

Let me say it again… you need to let go, Beautiful Friend.

Yep, I know… it sounds counterintuitive.

But hear me out.

How much time is it taking you to…?

  • attempt to live up to everyone’s standards

  • feed the algorithm-god (which is keeping you from getting anything else done!)

  • trying to out-do the girl who has the pretty page (while feeling discouraged that your business isn’t there yet)

  • worry about making the next sale — and quick!

  • follow the latest & greatest trends (even when they’re not a good fit for your personality)

  • write posts (err, stare at an empty screen when you’re not sure what to say)

What if by “LETTING GO” it opened up space for you to…?

  • Really figure out what sets you apart (so that no one was your competition and you could cheer all those other entrepreneurs on!)

  • Work on the back-end of your business so that when you did make a sale, everything was speedy (allowing you more time for social in the future)

  • Take time to do that market research you’ve been meaning to do (so you can actually figure out what your fave clients are wanting from you)

  • Dive deep into who your target audience is (so you can draw clients you LOVE, not just ones you need) - bringing more joy and less stress to your business all around

  • Truly love-on and serve your followers with a lot more depth, and without any expectations, panic, or rush

Do you want a business that feels joyful, intentional, aligned with you and your passions, and yet is still drawing clients using social as a tool?

Friend, if you could STOP doing those things above…

Then I bet (and — with the right support,I KNOW) you could pinpoint the 4-10 things your audience really needs to hear (the PERFECT audience for YOU, that is!)…

…and then you bring those to life, put those messages on your own version of repeat, and go back to social media with a relaxed, can-do, low-key game plan.

Knowing that when the right person did find your page (no thanks to the algorithm, but thanks to your deep-digging efforts and a few strategic moves) it’d be like they were binging on a beautiful, life-giving magazine to them…

…a “social magazine” in a way that would make it clear that YOU are the one!

They would know that YOU are the one they’re ready to trust, to help solve their problems, to INVEST in!

How does THAT, sound Friend?

All while you posted less (but with so. much. intention.) and made more impact.

Yes, “letting go” doesn’t mean there isn’t work ahead.

And it doesn’t even mean you stop EVERYTHING — it’s good to “look alive” on social even while you’re stepping back to do the deeper, leveraged-work that will transform your business in the long run.

But it does mean you take it all down a notch, and readjust your THINKING so that when the time is right you can use social media in a low-key, but highly impactful way that serves everyone who sees what you post (and brings you crazy joy along the way, living out your passions!)

It means forging a new way of thinking about social media…

  • One that lets go of that panic, hustle, and overwhelming stress that you can’t seem to win at.

  • One that allows you to truly show genuine care for the people you are excited to work with.

  • One that aligns with your personality.

You can do it, Friend!

An online business where social media STRESS isn’t the norm IS POSSIBLE!

Ready to take the next baby step toward action?

Download our FREE “7 Secrets to Social Media (yep, we have MORE!) right HERE.

I’m so honored to be able to come alongside you in this way…

Changing your hustle-driven, holding-you-back perspective of “social consistency” (aka, time-consuming posting without the deep brand story that’s prepared to help you draw the perfect clients with ease) will open up space you didn’t know was possible and forge new, richer things for your business ahead! (I know it has for mine and watch it happen for my clients along the way).

Always Cheering you On! -Shannon